Ocean Basket Rosebank Launches New Self-Service Kiosk for Faster Dining Experience

Ocean Basket in Rosebank, Johannesburg, has launched a self-service kiosk for takeaway meals.

This cutting-edge initiative, currently being tested at the Rosebank branch, could soon be expanded across the entire Ocean Basket network, aiming to boost guest experience and streamline operations.

The self-service kiosk is the result of a collaboration with local software company Datapost. The device combines touch display, printing and payment functionalities into a single unit tailored for in-restaurant use.

Expected to significantly boost the guest experience, enabling guests to place their orders and make payments swiftly and efficiently, the kiosk will reduce wait times and enhance accuracy.

By streamlining the ordering process, Ocean Basket aims to free up staff to focus on what truly matters.

Ocean Basket CEO Grace Harding says: “Convenience is key. Ocean Basket's self-service kiosks cater to walk-in guests seeking a quick meal, whether it's a lunchtime "grab-and-go" takeaway for the office or a convenient dinner option on the way home; the kiosks are designed to meet the needs of busy people.”

Using tech to elevate customer engagement

Ocean Basket's digital strategy focuses on leveraging technology to elevate customer engagement and satisfaction and the self-service kiosks are another step on this journey. These digital solutions are not only about convenience; they reflect Ocean Basket's broader commitment to sustainability by reducing paper waste and aligning with eco-friendly practices.

Offering a seamless ordering process, customers can easily navigate the menu, select their desired items and complete the payment. Real-time feedback mechanisms are also integrated into the kiosks to allow for continuous, prompt improvement.

The collaboration with Datapost means the kiosk system is adaptable and scalable - the open software platform allows for customisation to fit Ocean Basket's brand identity and evolving needs.

The Rosebank location serves as a pilot for this pioneering initiative. The success of the self-service kiosk here will determine the rollout to other Ocean Basket locations. This trial is crucial in understanding guest preferences and refining the system for broader implementation.

Supplied by: Ocean Basket. 

Guzzle Media