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Diesel partners with Coca Cola to launch recycled materials clothing collection

Retail 23 October 2019

Diesel announced that it has formed a collaborative partnership with Coca-Cola to introduce a capsule clothing collection using recycled materials.

The collaboration aims to raise awareness of the value of recycling and was launched worldwide with a global first showcase that took place at the renowned department store, Galeries Lafayette, during Paris Fashion Week.

Called the (Re)Collection, it is made using materials such as recycled polyethylene terephthalate (PET) derived from plastic bottles and recycled cotton, to create a modern interpretation of Diesel's casual wear aesthetic combined with Coca-Cola's iconicity.

The range features 12 trans-seasonal items such as a unisex denim workwear jacket with the Coca-Cola logo, long jeans, jean shorts, crew neck tops, recycled t-shirts and more.

The collection is available at selected Diesel stores worldwide and on diesel.com.

Diesel - CC-T-JUST-COLA, - T-Shirts - Image 6