Engen unveils its own brand label for products called Quickshop & Co

South African oil company Engen, also known for its convenience stores announced that it has launched its own private label brand of products which will be called Quickshop & Co.

Engen notes that its products will offer quality and will be locally-sourced at a competitive price.

"Our authentically South African private label Quickshop & Co. range offers exceptional value and convenience for our customers as well as recyclable and sustainable packaging. Research has shown that our customers are cost and value-driven and we have taken great care to offer them locally produced products that are sourced from within each surrounding province,” said Engen’s general manager: retail, Seelan Naidoo in a statement.

The products that are available are featured under a braai range with all the essentials needed for a perfect braai, including briquettes, firelighters, sauces and spices, paper straws, serviettes, light and heavyweight foil, sea salt and black pepper, utensils, serviettes, water (sparkling and still), plates and cups, and a Birchwood Cutlery range.

The full seasoning range is gluten and preservative-free, with no added MSG or food colourants.

Engen also plans to introduce a Quickshop & Co. biltong, dried fruit and nuts range in February 2021.

The company puts an emphasis on the fact that it promises that the products will be locally sourced

For example, the Quickshop & Co. sparkling and still water are sourced close to Matjiesfontein in the Karoo. The area is one of the richest sources of pure mineral water because approximately 170 metres below ground are rock formations that naturally filter and mineralise water, delivering a pure, crisp taste with a silky feel in the mouth.

Quickshop & Co. briquettes are made from Namibian intruder bush, which is harvested to return grassland to its original state. Due to the properties of this invader plant, these quality briquettes can be produced with long-lasting burning properties and provide a clean-burning braai with a woodsmoke flavour.

Written by: Staff Writer.

Guzzle Media