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Game launches Halfway Day - See the deals

On 1 July, Game stores will officially launch its first Halfway Day sale in South Africa – offering deep discounts on selected, best-selling items.

The retailer plans to hold this sale annually, to provide consumers with unbeatable deals on whatever they need to make it through the second half of the year.  

The sale will run on Friday, 1 July, in all 115 Game stores across the country from 8am to 8pm, and on Game’s revamped website from midnight on Thursday. 

“Game leads the way in South Africa in terms of deep discounts. As South Africa’s most Googled retailer during Black Friday, we took the decision to launch this one-day-only, mid-year sale, offering our consumers unbeatable deals to rival all other deals in the market,” said Katherine Madley, Vice President of Marketing, at Game.  

As South African consumers face mounting economic pressure, Madley notes that Game will also offer its 52-year-old Price Beat Promise on all Halfway Day deals – which ensures that customers pay the lowest price in the market on any item stocked at Game.

If customers find the exact same product at any other retailer at a lower price, Game will not only match the price, but will beat it by 10% on the difference – both before and for 21 days after purchase. 



Supplied by: Game.

Guzzle Media