Massmart won't increase prices on essentials during 21-day Coronavirus lockdown in SA

Retail 30 March 2020

Massmart announced that it will freeze prices on all essentials for the duration of South Africa's 21-day lockdown.

The price freeze applies at all Makro, Game, Cambridge Foods, Rhino Cash & Carry and Saverite stores, which all remain open at this time.

The company notes that the prize freeze means that's all upcoming price adjustments that were scheduled will not happen.

Product categories include food and non-alcoholic beverages, baby formula and nappies, toiletries, multivitamins, pet foods and household cleaning. Fresh produce, which is procured daily from fresh produce markets around the country, is the only category that is not included.

Massmart chief executive Mitchell Slape said in a statement: "This is an unprecedented time for South Africa and the world. As we all come to terms with the impact of the Covid-19 pandemic, we must do everything we can to support our customers. We are grateful to our suppliers who support this principled position."

In addition, certain stores such as Makro will still have their delivery services available during the lockdown, but only essential products will be available for purchase.

The retailer added that its drivers will keep hand sanitizer on them at all times and will wear latex gloves and face masks to reduce the chance of transmission.

Written by: Gabriella Steyn.

Guzzle Media