Pargo partners with Cellucity to extend pickup point network

Retail 11 June 2021

One of SA's largest Smartphone stores, Cellucity announced that it has partnered with smart logistics company Pargo to use its extended pickup point network so that more customers can get access to their products.

Lesa Jackson, Ecommerce Sales Manager at Cellucity, said in a statement: “Though Cellucity has many brick and mortar stores, the majority are found in large cities. Historically it’s been challenging to get our products in the hands of customers who live in outlying areas where we have no physical presence.”

“Traditional courier methods create a number of roadblocks to good service delivery when trying to assist clients in outlying areas. However, our partnership with Pargo has given us access to an alternative fulfilment solution through their broad pickup point network.”

Pargo recently reported that their network of pickup points has grown to over 3,000 and plan to continue with this growth further into 2021.

These pickup points, found in large retail chains are strategically located to make e-commerce more accessible to customers living in difficult-to-reach areas through a click and collect delivery system.

Instead of waiting on a delivery, customers choose to have their online orders sent to a nearby pickup point, which they can collect when it suits their schedule.

Cellucity reports that Pargo’s system is 40-50% more cost-effective for their clients in outlying areas when compared with traditional courier methods.

“Once our first Click and Collect orders came in, we quickly realised that it’s a delivery option that many of our customers were looking for. Currently, close to 20% of all Cellucity customers choose Click and Collect at checkout," said Jackson.

In the last few weeks, Cellucity and Pargo have launched several customer competitions, which is set to culminate in a lucky draw to win a Samsung Galaxy A21s. To enter, checkout on Cellucity’s website before the 15th of June and choose Pargo Click and Collect for delivery.

Written by: Staff Writer.

Guzzle Media